We had helped Fauna & Flora International build their supporter base using record-breaking press ads, door drops and other media, and they wanted a regular giving membership offer to present to supporters in order to engage them in an ongoing relationship.

We developed a welcome pack for their membership offer, which was donor-focussed to thank them for their support and help them set their preferences and expectations for the relationship. It also included some engaging incentives such as a tote bag that were appropriate for the target audience.