We’ve recently developed a number of services for our clients that allow us to work with them in a much more strategic and channel-neutral way. Usually this takes the form of a workshop or seminar focussing on how digital can be integrated into their communication mix and working practise. A good example of this was a one day digital … Continued

It’s been a few years since I last attended the IOF Convention so I wasn’t sure what to expect when I attended the full 3 days of the event last week.  I’d grown a bit tired of the previous events where it seemed there was a lot of hot air in the sessions but ultimately … Continued

The ChangeStar rebranding project We’ve recently completed an agency rebranding and repositioning process at ChangeStar and we thought it would be a good idea to share this experience to show how small organisations with limited resources can successfully complete such a project. We decided to embark on a rebranding exercise after a period of research showed … Continued