Blog

How should we talk to people about changing the world?

There are a range of important problems facing humanity, including widespread and persistent poverty, climate change, isolation and loneliness, human rights abuses, inequality and biodiversity loss, to name just a few. But how can we talk to people about these issues if we want to engage them and motivate them to take real action?   … Continued

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Reflections on I wish I’d thought of that 2014

Earlier this week I attended SOFII’s 2014 ‘I wish I’d thought of that’ to see twenty well-known figures from the third sector present an idea they feel changed the face of fundraising. The afternoon began with a brilliantly delivered anecdote, addressing the ever appropriate question I’m sure all fundraisers have been asked before: why is … Continued

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Preparing for a channel neutral world

We’ve recently developed a number of services for our clients that allow us to work with them in a much more strategic and channel-neutral way. Usually this takes the form of a workshop or seminar focussing on how digital can be integrated into their communication mix and working practise. A good example of this was a one day digital … Continued

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Head to Head Offer

We’re so confident in our ability to get great results that, for August only, we’re making a bold offer! We are offering to take part in a head to-head test against your current agency on your next donor appeal on a ‘no win – no fee’ basis.  If we don’t win the head-to-head,  you don’t … Continued

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We’re Hiring! Freelance Copywriter wanted!

Freelance Copywriter wanted! ChangeStar is a fundraising and social change agency helping not-for-profit organisations to seek a better world. We are leaders in direct marketing fundraising from individuals – we get the best results you are likely to find anywhere.We are a busy and growing agency, and are seeking a talented and experienced direct marketing … Continued

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Reflections on the Convention

It’s been a few years since I last attended the IOF Convention so I wasn’t sure what to expect when I attended the full 3 days of the event last week.  I’d grown a bit tired of the previous events where it seemed there was a lot of hot air in the sessions but ultimately … Continued

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Effective branding with limited resources

The ChangeStar rebranding project We’ve recently completed an agency rebranding and repositioning process at ChangeStar and we thought it would be a good idea to share this experience to show how small organisations with limited resources can successfully complete such a project. We decided to embark on a rebranding exercise after a period of research showed … Continued

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We’re Hiring! Account Director Wanted

Account Director wanted! ChangeStar is a fundraising and social change agency helping not-for-profit organisations to seek a better world. We are leaders in direct marketing fundraising from individuals – we get the best results you are likely to find anywhere. We are a busy and growing agency, and are seeking a talented and experienced Account … Continued

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I.O.F. Awards

We’re chuffed to bits that QEF’s ‘Garden for Joy’ appeal has been shortlisted for the ‘Best use of Direct Mail’ category at the IOF National Awards.  Winners to be announced on 7th July! And , don’t forget, our Director, Richard, will be running a session at the IOF Convention in July on ‘How to raise funds … Continued

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