How to write target-smashing cash appeals

Charity fundraising appeals

This week is our ‘ChangeStar Cash Appeals Week’, in which we are sharing our years of experience and knowledge about successful cash appeals with the charity sector.

As part of this week’s activities, our Director, Richard Docwra, has written a special report – ‘How to write target-smashing cash appeals’ which is now available FREE.

In this document we share some of our secrets to developing donor cash appeals that get great results. Over many years at ChangeStar we have gained some of the best results in the non-profit sector with some of the biggest names – as well as smaller but equally important causes.

This valuable guide is aimed at professional fundraisers who already know the principles of good fundraising, but want tips and ideas to help to help them really get the most out of their appeals.

For your copy of the ChangeStar report, just email with your details, or give the ChangeStar agency team a call on 01273 964018. We look forward to hearing from you.

We also have just a few slots still available in September 2016 only for charities to book a FREE one-hour telephone consultation about cash appeals with Richard Docwra. See the details here.



Our ‘Cash Appeals Week’ is part of a series of specially themed weeks throughout the year in which we aim to share our knowledge and success on issues that are of real practical interest to fundraisers – from recruitment to donor appeals to converting more cash donors to Direct Debit.

To join the mailing list to hear about each themed week, please email and we’ll be happy to keep you updated.

Find the Legacies Week blog here:

See our work here.